PRESS RELEASE - FOR IMMEDIATE RELEASE
Littleton, Colorado -- Friday, Nov. 10, 2017 - Offering shoppers deep discounts on unique and highly sought-after jewelry, a store that has served the community for more than 80 years is having a huge going-out-of-business sale. The sale opens to the public at 9 a.m. on Friday, Nov. 10, 2017.
“I feel like we have really a unique mix of jewelry you're just not going to see anywhere else,” said Robin Tanke, who along with her husband Karl bought Henri’s Jewelry from his father Keith Tanke in 1997.
Customers should expect deep discounts on a wide array of jewelry. The store sells everything from sterling silver to gold, gemstones, diamond pieces and designers such as Caro74 and Gabriel NY. Karl, a certified master watchmaker, also sells antique watches he’s refurbished.
Robin says a big draw for shoppers over the years has been discovering jewelry unavailable elsewhere in the Littleton area.
“I buy from more boutique-type designers and I think that allows people to buy pieces that they just won’t see at other places,” said Robin, a former stockbroker and financial planner.
Serving generations of shoppers
The hometown jewelry store has served generations of customers since Latvian immigrant Henri Grusin established it in 1934. The Grusin name is well-known in Littleton: His two sons - Dave and Don Grusin - have successfully written musical compositions for movies and films. Dave Grusin won an Oscar for the original score for “The Milagro Beanfield War” and received nominations for four other movies.
Karl’s father Keith Tanke eventually bought Henri’s Jewelry in 1971 and successfully ran the store until selling it to Karl and Robin 26 years later.
Karl fondly recalls watching his father work. Keith Tanke, who taught courses at the Gemological Institute of America, spent years teaching his son the finer points of identifying gemstones, grading diamonds and understanding the intricacies of fine jewelry repair.
“As a young boy, I was fascinated by the talents my father had,” said Karl.
The Tankes said they try to convey a relaxing, friendly atmosphere inside the store without high- pressure sales. Their niece, Renee, also works in the store every day and their daughter, Katerina, helps out seasonally, making it a genuine family-owned and operated business. The store is decorated, deliberately, in relaxing colors such as soft aqua and chocolate brown.
“It’s a business that has a happy and joyful component to it,” Karl said.
Strong customer focus
Although they’ve enjoyed running the store and interacting with customers, the husband and wife team have decided the time is right to close so they can spend more time traveling, hiking, skiing and seeing the world while in good health. Both are approaching their 60s.
The Tankes will miss their customers, some of whom they’ve developed lasting friendships over the years.
“I think customers feel like we’re part of their lives,” Robin said. “We believe in taking care of our customers. Their grandparents bought their engagement and wedding rings here, their parents bought their rings here and now young couples are buying their rings here. We’ve become part of the family.”
One of Karl’s favorite customer stories involved an elderly lady who wanted to sell a luxurious, high-end Swiss watch, which featured a platinum and diamond case. He offered her a very fair amount, even more than the other competitors in the area, however, he had concerns it could really sell for much more in a bigger city.
The customer was also hoping for more so she could use the money for her assisted care and other pressing needs.
Empathizing with her plight, he decided to enlist the help of Sotheby's in New York and helped her through the process of listing it with them. The watch wound up fetching ten times the amount at the Sotheby’s auction than it would locally.
“She was extremely happy and grateful,” he said.
Other customers have expressed gratitude as well over the years.
“Beautiful jewelry,” one customer wrote in a Yelp review of the store. “Great staff. Karl, the main jeweler, is amazing. Super nice.”
“My family has been coming to Henri’s for generations, and I can’t speak highly enough of them,” another customer wrote.
“We love Henri’s,” a woman wrote in a review on the store’s Facebook page. “Go see Renee - she won’t steer you wrong.”
“Renee gets wonderful reviews from customers,” Robin said. “They just love her.”
Active in children’s causes
The Tankes are huge advocates for children’s causes, including the Make-A-Wish Foundation. For them, it’s personal. Their daughter Katerina, now 24, was diagnosed with a rare form cancer when she was little in which the survival rate is typically low.
Other causes they support involve specifically help with childhood illnesses, such as childhood diabetes. They also support breast cancer and Multiple Sclerosis research.
“As we move on to this new chapter in our lives, we hope we’ve left behind a legacy of being a helpful, honest business and community partner in Littleton,” said Robin.
Want to go?
What: Henri’s Jewelry Going-Out-Of-Business sale
When: Starts Friday, Nov. 10, 2017 at 9 a.m.
Address: 191 W. Mineral Ave., Unit 130, Littleton, CO 80120
Hours: 9 a.m. - 5:30 p.m. Monday - Friday. 9 a.m. - 4 p.m. Saturdays. Closed Sundays.
Contact: henrisjewelry.com/contact-us, 303-794-4122